writing symoblising royalty. This is showing that The Libertines are highly respectable in their genre of music. Another reason for the use of 'royalty font', could be irony. The Libertines are a rock band and most rock bands have public dramatic fall outs creating scandal and gossip among the music inudstry, the use of the heading could mean irony by stating that they do not stand together yet they stand against each other, this creating irony or sarcasm.
The sub heading being in a different font and above the actual heading could mean that the sub heading doesn't acturally have anything to do with the interview in the magazine and is used because its always linked with 'The Libertines'.
The heading is in white block writing making the heading stand out to the readers. Again this is another marketing technique used alonNME is a popular music magazine which features interviews from famous rock bands. The contents of the magzine includes gig context showing the readers which gigs are where, chart lists of favourite and popular singles and downloads forom the past week and interviews and letters from fans and readers who have complaints or fan mail which they would like to share with the magazine. The NME magazine is a conterversial music magazine and has a older audience, pressumably 14 years-30 years. I'd say this age because of the conterversial use of language used in some of the interviews i.e, 'Fucking' and 'Bitch' although this feature would appeal to them, however the actual content of the magazine would not appeal tothem. I'd say 14 year olds would be old enough to understand to understand the content of the magazine as they would have more of a chance of listening to the music displayed in the magazine.
Of course NME would appeal to older generations who still go to gigs and enjoy interviews from the rock bands normally featured in the magazine. NME covers a wide range of rock bands dating right back to the 80s and has interviews with the bands all the time.
The front cover of the magazine is very basic, yet it appeals to the target audience. In the top hand corner of the Magazine is the tittle of the of the magazine; NME. This establishes the idenity of the magazine. The colour of the name never changes so the readers can clearly idenitfy the magazine on the shelves of a convenice store. The colour of the name only changes for special editions with speccial guests or aniversarys. The size of the name of the magazine is a middle size, the name takes up the top left hand corner of the magazine, so the name isn't to big but yet is clearly visible to the readers. The contrasting colours of the white background and the red colour used on the font ,helps to make the name of the magazine to become more clearer.
Above the name of the magazine is the leagal requirments every magzine should have on their front cover; the date, number of issue and the price. This is situated above the NME so when the reader goes to see the name of the magazine they can immidatly look at the legal requirements.
The background of this cover is white, making the name stand out even more with the red and white contrasting against each other. The dominant image of 'The Libertines' takes up the whole front cover, again an advertsing technique used by the magazine. The target audience will see this image, read the headline and sub heading and will immidiatly want to buy this edition of the magazine. The dominant image of 'The Libertines' takes up the whole front cover of the magazine so its clear that this is the main marketing technique used on the front cover. The image cuts of part of the name of the magzine, but because of the colour of the name, contrasting against the whiote background the name is still visibly clear to the readers. Layered on top of the image are the headings for that photo, enticing the readers into reading/ buying that interview. The subheading is above the acterual heading . The sub heading in an italic font with gold g with the dominant image of 'The Libertines'. The writing is in block font so the readers can read the heading clearly and become hooked into buying/ reading the interview; if the font was in a posh ittalic text, then no one would be able to read it, there go no one would buy the magazine becuase they didn't know what the interview would be about.
At the bottom of the front cover are a string of images which come with their own headline. These images are showing the readers who else is being interviewd in this magazine this is, once again another selling point making the reader want to buy and read the magazine. The headline for the different images are in yellow font colour, this making the text stand out because it's so small so its easier to read and can also stand out on the front cover. The images are used to show who is being interviwed so the readers can reconise and will immidatly want to buy/ read the magazine.
At the top of the front cover is a slip covering the whole top of the front cover. This slip is an advertisment showing the readers what else is inside the magzine. The slip is advertsing interviews from Leeds festival 2010, this being a popular music festival has its own logo and colour scheme making the slip stand out to the readers, who have attended the music festival. Two main headings accompained with the logo of the music festival is based on the slip, however that's all it takes to make the slip stand out from the magzine. The yelow text goes with the colour scheme of the music festival and the white text contrasts with the black background used on the slip so it makes the text stand out.
Next to the name of the magzine is the buzz word 'FREE'. This will directly grab the attention of the readers and will want them to buy the magazine to gain their 'freebie'. The buzz word 'FREE' is advertising a free poster for every reader who buys the magazine. The buzz word is in medium text so it can be readable and also it doesn't take up to much space on the front cover. Once again the font colour is black so it contrasts against the white background. It could be said that because the infomation is less important than any of the other infomation, its in a black font, whereas all the other infomation is in a coloured font.
Below the name for the magazine is a rosette like figure showing the colours for leeds festival with guns n roses in the middle. By using these colours the readers can instinctivly know that the rosette like figure has something to do with leeds festival 2010. Also by using Guns N Roses in the middle of the rosette, the readers will be intrested about the interview with guns n roses and to see what they thought about the guns n roses set.
In conclusion, this magazine cover is appealing to its target audience, by using different codes and conventions to make the cover appealing. It uses different colours for certain types of texts, using different types of formations, i.e. layering images onto text. I think the reason why this cover of NME is so appealing to it's audience is because it keeps to the minimalstic look while still gicving enough infomation out to appeal to its target audience.